Logo & branding
for software developer
Start Matter

Year

2017

Client

Start Matter - software development
company from Belarus

Task

To create modern logo & identity which describe main idea and philosophy

Team meeting

Identity

A complete identity package has been developed

Car
branding

T-shirt
design

Personal
ID cards

Business
cards

And other
stuff

Main idea for logo

Start

Rocket, plane, arrow, way up, start up

Matter

Dark matter, energy, space, atom, tesseract, surface, plasma, liquid, solid, cube

Symbol

Just symbol in different forms

Sketching a few variants

Final icon options

01. Isomeric construction,
heavy line

02. Perspective construction,
heavy line

03. Perspective construction,
normal line

04. Isomeric construction,
normal line

Perfect isometric...
come on, that’s boring

Let’s make
perspective
distortion

Finalising